Founded in 1872, Shiseido is a global beauty company operating in approximately 120 countries and regions around the world. Our corporate mission: BEAUTY INNOVATIONS FOR A BETTER WORLD.

Based in Singapore, Shiseido Travel Retail is Shiseido’s global duty-free business which specializes in accelerating the growth of Shiseido’s brands to travellers and includes operations in airports, downtown stores, border shops, airlines, and ferries. Our portfolio includes skincare brands SHISEIDO, Clé de Peau Beauté, IPSA, ANESSA, THE GINZA, Drunk Elephant, and ELIXIR; makeup brand NARS; and fragrance brands narciso rodriguez and ISSEY MIYAKE PARFUMS.

MAIN PURPOSE

A temporary role created to support the team within a transition period, and reporting to the Marketing Manager of Cle de Peau Beauté, the Marketing Executive (6 months temp - non renewable) will actively participate in driving Clé de Peau Beauté brand growth in the Travel Retail Asia Pacific markets by supporting the team on the roll-out of all trade initiatives, as well as business monitoring.

KEY RESPONSIBILITIES

Trade Marketing & Launch Execution

• Support the planning and execution of marketing initiatives, product launches, and trade programs across Travel Retail Asia markets.
• Coordinate the end-to-end execution of animations, promotions, retailer activations, outposts, and events in line with brand guidelines and commercial objectives.
• Support the implementation of 360° launch plans, including launch mechanics, POSM development and deployment, retailer communications, and promotional execution.
• Partner with Commercial, Digital, Retail Education, Visual Merchandising, Demand Planning, and external vendors to ensure seamless and timely execution of all marketing initiatives.
• Coordinate retailer-exclusive programs, sampling activities, gifting initiatives, and promotional campaigns to maximize consumer engagement and conversion.
• Develop and manage marketing collateral, POSM, GWPs, retailer presentation materials, and event assets.
• Track campaign implementation and ensure compliance with agreed timelines, budgets, and brand standards.

Forecasting & Promotional Materials Management

• Support the planning and tracking of marketing investments and promotional materials to maximize efficiency and minimize wastage.
• Coordinate forecasting and allocation of GWPs, samples, novelties, and Travel Retail Exclusive (TREX) assortments.
• Monitor inventory levels and distribution of promotional materials across markets.
• Maintain accurate records of marketing assets, POSM deployment, and promotional stock movement.

Marketing Operations & Administrative Support

• Provide operational and administrative support to ensure efficient execution of day-to-day marketing activities.
• Manage purchase requisitions, purchase orders, vendor quotations, invoices, and related documentation in a timely and accurate manner.
• Coordinate product sample ordering and distribution for internal stakeholders, retailers, and marketing activities.
• Support logistics, shipment coordination, and distribution of marketing materials, promotional assets, and event-related items.
• Coordinate operational requirements for retailer meetings, training sessions, roadshows, brand activations, and regional events, including on-site support when required.

REQUIREMENTS

• Preferably 1 year of relevant working experience in a relevant field. Prior experience in the beauty, cosmetics, or Travel Retail industry will have an added advantage.
• Demonstrate agility, comfortable working in a fast-paced environment, and operating effectively under ambiguity.
• Ability to multitask and proven experience in managing diverse stakeholders.
• A team player with strong interpersonal and communication skills to facilitate cross-functional discussions.
• Meticulous and excellent organizational skills to prioritize tasks based on business context.
• A self-starter who can work independently with a positive mindset.
• Excellent organisational skills, able to prioritize in a very fast-paced environment and understand business context.