Responsibilities

• Develop brand, marketing, communication, and creative strategies for agency clients
• Conduct market, competitor, audience, and brand research to identify strategic opportunities
• Create creative concepts for advertising campaigns, special projects, and integrated marketing activations
• Prepare strategic presentations, creative briefs, and campaign roadmaps
• Lead discovery sessions, workshops, and strategic meetings with clients
• Present and defend strategic recommendations and creative concepts
• Collaborate with designers, copywriters, motion designers, marketers, and producers to ensure strategy is translated into high-quality execution
• Explore new creative approaches, formats, AI tools, and marketing trends to continuously improve agency services
• Contribute to the development of new strategic products, methodologies, and creative frameworks within the agency

Requirements

• 3+ years of experience in Brand Strategy, Creative Strategy, Marketing Strategy, or a similar role within an agency or in-house marketing team
• Experience developing brand, communication, or marketing strategies
• Strong understanding of branding, digital marketing, social media, advertising
• Experience creating creative concepts and campaign ideas
• Excellent presentation and storytelling skills
• Ability to work on multiple projects simultaneously
• Advanced English (B2+) for client communication and presentations

Will be a Plus

• Experience in the gambling / iGaming industry (casinos, game providers, affiliate marketing)
• Experience in B2B marketing and communication strategies