Sr. Associate/ Team Lead - Consumer Engagement and LoyaltyBangalore, India (On-site) ∙ Full-time

Sr. Associate/ Team Lead - Consumer Engagement and Loyalty

On-siteBangalore, IndiaFull-timePosted 1 month ago

About the role

Loyalty Program Growth & Member Acquisition

Key Responsibilities

  • Drive enrollment and acquisition of new loyalty members across Retail & D2C touchpoints.
  • Increase active member base and engagement levels.
  • Improve loyalty program awareness and sign-ups at stores.
  • Plan and execute member engagement campaigns.Improve redemption, repeat purchase, and tier migration.Manage customer lifecycle communication programs.
  • Drive sales through loyalty-led campaigns and targeted promotions.Increase average spend and purchase frequency of loyalty members.Track ROI of loyalty initiatives.

Influencer Marketing & Brand Advocacy

Develop and execute influencer marketing strategy.Identify and onboard relevant influencers across categories.Drive engagement, reach, and conversion through influencer campaigns.

Consumer Insights & Analytics

Analyze loyalty member behavior and campaign performance.Generate actionable insights for business growth.Monitor customer trends and influencer performance metrics

In 1930, a young visionary by the name of Mr. M. Manal foresaw the benefits of herbal remedies while riding through the forests surrounding dehradun. After diligently researching the science of the traditional field of Ayurveda, he decided to dedicate his life creating products that would improve millions of lives across the world. Today, with a history spanning more than nine decades in herbal research, Himalaya has positioned itself as a brand that cares about not only enriching people’s lives but also safeguarding the environment. With their “head-to-heel” range of products, Himalaya aims to provide a holistic solution to everyday ailments.

SectorHealth & Wellness
HeadquartersKarnataka, India
Employees8,392
3.5521 reviews62% recommend
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