Job Overview

We are looking for a creative and enthusiastic Content Creator who can ideate, shoot, and create engaging content for our social media platforms. The ideal candidate should be passionate about storytelling and comfortable creating short-form video content, reels, and lifestyle content around baby care and parenting.

Key Responsibilities

• Create engaging Instagram Reels, short videos, and social media content for the brand
• Plan and execute content ideas aligned with marketing campaigns and product launches
• Collaborate with the marketing, design, and video editing teams to produce high-quality content
• Participate in content shoots, product demos, and storytelling videos
• Stay updated with social media trends, reels formats, and viral content ideas
• Assist in building authentic and relatable content for parents and baby care audiences
• Work closely with the team for campaign concepts, influencer collaborations, and brand storytelling

Required Skills

• Strong understanding of Instagram, YouTube Shorts, and social media trends
• Basic knowledge of shooting videos / DOP and content planning
• Creative thinking and storytelling ability
• Good communication and presentation skills
• Ability to work in a fast-paced D2C environment

Preferred Qualifications

• 1–3 years of experience in content creation or social media content
• Experience working with D2C brands, lifestyle, parenting, or baby care brands

About BabyOrgano

BabyOrgano is a fast-growing D2C brand focused on natural and Ayurvedic kids care products. Our mission is to create safe, trusted, and effective products for babies while building meaningful connections with modern parents.