HCM - Senior Performance Marketing ExecutiveHo Chi Minh City, Vietnam (On-site) ∙ Full-time

HCM - Senior Performance Marketing Executive

On-siteHo Chi Minh City, VietnamFull-timePosted 2 days ago

About the role

Lixibox is a full-stack one-stop omni-channel solution for affordable luxury brands to reach GenZ consumers in Vietnam, one of the fastest-growing regions in the world. We focus on optimizing operations by leveraging an in-house agency and in-house technology solutions to bring effective brand launches to end consumers.

As a Senior Performance Marketing Executive in the Digital Commerce department, you will report directly to the Digital Commerce Manager on-site in Ho Chi Minh City. In this full-time role, you will execute paid media campaigns across marketplace, social commerce, and upper-funnel digital channels, taking full ownership of ROAS, CIR, and sales targets.

What You'll Do

  • Plan and execute paid media campaigns across TikTok, Shopee, Lazada, and other digital platforms.
  • Manage day-to-day budget allocation, bidding, and targeting strategies to achieve ROAS, CIR, and sales targets.
  • Own content and creative performance optimization by testing PDP content, ad creative, thumbnails, copy, and video hooks.
  • Build and maintain working relationships with platform ad teams to access dedicated support, beta tools, and co-funded programs.
  • Coordinate campaign timing and budget alignment with Marketplace, TikTok, and Live Commerce teams.
  • Track and report media performance metrics—including ROAS, CIR, and sales—to the Media Manager on a regular cadence.
  • Monitor platform ad product updates and flag emerging tools or formats worth testing.
  • Partner with the Tech team to pilot and refine AI-assisted ad automation tools over time.

What You'll Need

  • Bring 2 to 4 years of hands-on experience in paid/performance media across TikTok Ads, Shopee Ads, or Lazada Sponsored Solutions.
  • Demonstrate proven experience managing paid media budgets against strict ROAS, CIR, and sales targets.
  • Show comfort working with data and dashboards to guide day-to-day campaign decisions.
  • Possess fluent Vietnamese language skills along with working proficiency in English for reporting and cross-functional work.

Nice to Have

  • Experience executing both performance and upper-funnel digital media campaigns.
  • Industry background in beauty, beauty-tech, consumer electronics, or wellness categories.
  • Strong analytical capabilities to translate campaign data directly into actionable steps.
  • Sharp creative sense to evaluate ad performance beyond basic briefs.
  • Ability to manage multiple live campaigns across platforms simultaneously with high detail.
  • Comfort adopting new tools and technology, including emerging AI-assisted ad tools.

What you'll get

  • Competitive salary package + Performance Bonus calculated and determined based on company profitability at the end of the year
  • 100% Gross on Social Insurance + Premium Healthcare Insurance PVI
  • Discount code for employees offering 20% to 50% off
  • Office Perk: Laptop, Home-cooked lunch, coffee, and tea break provided at the office, sports club
  • Monthly parking covered by the company
  • Access to company internal activities: Team Building, YEP, Company Trip, Public/Special Occassion Day

Where the office

  • An Khanh Ward, HCMC (Sala Town)
  • Monday - Friday, 9am - 6pm
Lixibox logo
Lixibox
Actively hiring3 open roles
HeadquartersHo Chi Minh City, Vietnam
View full company profile
Never miss a Lixibox roleNew roles land in your inbox the day they go live.