Digital Content Manager (Equine)Australia (Remote) ∙ Full-time

Digital Content Manager (Equine)

RemoteAustraliaFull-timePosted 4 days ago

About the role

THE ROLE

Working across editorial, digital content and commercial content, you will be responsible managing the day-to-day content and editorial output for Equestrian Life, including writing, editing, commissioning and coordinating contributors, website publishing, social media and EDMs.

You'll be a great fit for this role if you are a confident writer and editor who is equally comfortable interviewing someone for a feature story, editing a contributor's article, publishing content to a website and coordinating multiple deadlines at once.

WHAT YOU'LL DO

Under the guidance of our Manager, Equine, you'll be responsible for:

Editorial & Content

  • Identify relevant stories, trends, events and people within the Australian equestrian community.
  • Research and write short-form news stories, longer-form editorial features, event reports and digital content.
  • Interview subjects and turn interviews into compelling stories.
  • Edit and proofread articles from contributors, ensuring accuracy, consistency and quality.
  • Maintain the editorial calendar and ensure content is delivered to schedule.

Contributor & Publishing Management

  • Coordinate a network of contributors/freelance writers to deliver timely articles
  • Brief and communicate with contributors throughout the content development process.
  • Coordinate editing, artwork and publishing requirements with the sub-editor and designer
  • Manage content from initial idea through to publication.

Digital & Social Media

  • Publish and manage editorial content across the Equestrian Life website.
  • Create and publish engaging content across Facebook and Instagram.
  • Keep website content up to date and make updates as required.
  • Create and distribute EDMs.
  • Look for opportunities to grow engagement and reach across Equestrian Life's digital channels.

Commercial Content & Advertising

  • Respond to advertising enquiries and assist with advertising sales where required.
  • Manage advertising accounts and coordinate timelines, assets and campaigns
  • Liaise with advertisers and clients to develop sponsored or commercial editorial content.
  • Coordinate website advertising placements and ensure digital advertising is updated
  • Coordinate invoicing as required.

General & Operational

  • Respond to general enquiries via email and phone.
  • Track editorial and content-related expenses and assist with budget management.
  • Liaise with the digital/website team on website updates and development requirements.
  • Work collaboratively with the wider equestrian portfolio team.
  • Manage the end-to-end production critical path, ensuring products are delivered on time and in full.
  • Proactively identify, escalate and resolve production risks, delays and supply chain issues.
  • Support supplier negotiations and costing activities to achieve margin targets, cost savings and favourable commercial terms.
  • Build strong supplier relationships and monitor supplier performance across quality, lead times, service and delivery.
  • Maintain accurate production, product and purchase order information within AP21. Ensure all system data is current, reliable and supports effective business decision-making.
  • Coordinate with Finance, Product, Design, Planning, Merchandising and Logistics teams to ensure alignment on production timelines, shipments and payments.

WHAT YOU BRING

We're looking for someone who is a great writer, highly organised and genuinely interested in people, stories and the equestrian industry.

You will ideally have

  • Previous experience in journalism, editorial, content management, publishing, communications
  • Excellent writing, editing and proofreading skills.
  • Strong interviewing and storytelling skills.
  • Experience managing contributors, freelancers or multiple content stakeholders.
  • Experience publishing content through a CMS (ideally WordPress) and managing social media platforms.
  • Experience with EDM platforms such as Mailchimp or Klaviyo.
  • Strong organisational and project management skills, with
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RB Sellars is a wholly owned Australian brand, that operates with family values and community at its core. Inspired by the Australian landscape, its natural beauty and those who work on it, RB Sellars has been outfitting rural Australians who share a passion for the land since 1996.

SectorFashion & Apparel
HeadquartersMelbourne, Australia
Employees72
Founded1996
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