Creative StrategistMumbai, India (On-site) ∙ Full-time

Creative Strategist

On-siteMumbai, IndiaFull-timePosted 8 days ago

About the role

We’re hiring a young Content Writer / Strategist to bring fresh, culturally relevant ideas to the content.

If you can look at a creator and immediately think, “I know what they should make next” — we want to meet you.

Roles & Responsibilities

  • Ideate Reels, scripts, hooks, series, captions and content formats.
  • Write engaging scripts, storylines and dialogues that feel natural to each individual’s personality and tonality.
  • Understand each one’s personality, audience and content style to develop ideas that feel authentic.
  • Build original IPs— recurring segments, characters, catchphrases, series concepts and formats that become signature and are distinct from one-off content.
  • Stay on top of new culture, trends, memes, pop culture and emerging formats.
  • Turn brand briefs into creator-first, engaging content.
  • Track content performance and use insights to improve future ideas.

What are we looking for

  • Strong creative thinking and writing skills — experience is secondary.
  • Deep understanding of social media and social culture.
  • Someone who is constantly online and knows what’s trending and why.
  • Curious, experimental and comfortable pitching bold ideas.
  • Freshers and interns with a strong content portfolio, personal page or creative work are encouraged to apply.
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