Social Media ExecutiveMelbourne, Australia (On-site) ∙ Full-time

Social Media Executive

On-siteMelbourne, AustraliaFull-timePosted 1 month ago

About the role

We’re looking for a creative and proactive Social Media Executive to join our team and help grow our presence across key social media platforms.

This is a great opportunity for someone who understands social media, enjoys creating engaging content, and wants to build hands-on experience in content, campaigns and community growth.

Key Responsibilities

  • Manage day-to-day content across social media platforms, including Instagram, TikTok, Xiaohongshu (RED) and other relevant channels
  • Plan, create and publish engaging social content aligned with brand and campaign objectives
  • Support content calendars, campaign planning and key marketing initiatives
  • Monitor social trends, platform updates and competitor activity to identify new content opportunities
  • Engage with online communities and help grow audience reach and engagement
  • Track and analyse content performance and provide recommendations for optimisation
  • Work closely with internal teams, designers, creators and external partners to deliver campaigns
  • Support influencer/KOL collaborations and other social media initiatives where required

What We’re Looking For

  • 1–2 years of experience in social media, content marketing or a related role; strong graduates with relevant experience are also welcome
  • Good understanding of major social media platforms and current content trends
  • Strong content sense with the ability to identify what makes content engaging and shareable
  • Experience with Xiaohongshu (RED), TikTok or Instagram is highly regarded
  • Good written and verbal communication skills
  • Organised, proactive and comfortable working in a fast-paced environment
  • Basic content creation, video editing or design skills are a plus

If you’re passionate about social media, content and digital culture, we’d love to hear from you.

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