Requirements:

• Develop and execute integrated 360° marketing communication strategies and campaigns.
• Lead brand campaigns, launches, promotions, events, and offline activations from concept to execution and evaluation.
• Develop and manage KOL, influencer, creator, and affiliate strategies across relevant platforms.
• Build and maintain strong relationships with creators, communities, media, and strategic partners.
• Identify and lead brand partnerships and collaborations that strengthen awareness and business impact.
• Set communication and content direction across social media and other consumer touchpoints.
• Strengthen THIS IS APRIL’s brand positioning, identity, and community engagement.
• Lead and collaborate with internal teams, agencies, vendors, creators, and partners.
• Manage campaign budgets, timelines, KPIs, and performance reporting.
• Lead and develop the Marketing Communication team

Qualification

• Minimum Bachelor’s degree in Marketing, Communication, Advertising, PR, or related fields
• 5+ years of experience in Marketing Communication, Brand Marketing, KOL/Influencer Marketing, Campaign, Partnership, or related roles.
• Experience in fashion, beauty, lifestyle, retail, or consumer brands is a plus
• Proven experience leading 360° campaigns from strategy to execution
• Excellent verbal and written communication skills in both Bahasa Indonesia and English.
• Highly organized, detail-oriented, able to work in a fast-paced environment and take full ownership
• Strong network and relationships with KOLs, influencers, creators, communities, media, and brand partners.
• Strong understanding of brand building, social media, influencer marketing, partnerships, and consumer trends.
• Strong strategic thinking, project management, negotiation, and leadership skills