Location: United States

Travel: Regular travel within the U.S.

Please apply here: https://form.typeform.com/to/IVYrOYBW?utm_source=xxxxx

At Skinnify (www.skinnify.co), we make clothing with built-in resistance — leggings, sleeves, shoes, and more — that turn everyday movements like walking, cooking, or commuting into a passive workout. In just three years, we've grown from 0 to 150,000+ customers — and we're just getting started. To get a better idea of our company and what it's like to work on our team, check out this short video: Watch our team video.

Now, we're looking for a full-time, U.S.-based Head of Community & Content to build a community that women want to belong to.

You’ll bring our customers together through real-world experiences — from Walk Clubs and brunches to Strong Weekends, dinners, hikes, customer meetups, and product-testing sessions — and turn those experiences and relationships into authentic content and stories.

This is a highly hands-on role. One day, you might be planning a 100-person community event in New York. The next, interviewing a 62-year-old customer about training for her first marathon, coordinating a videographer, finding the next great customer story, or filming a Reel yourself on your phone.

We're looking for someone who can build relationships, create memorable experiences, spot great stories, and turn a community into great content.

✅ Build and Grow Our Community – Create genuine relationships with customers, manage community groups and conversations, and develop programs that keep women engaged beyond their purchase.

✅ Find Our Community Personalities – Identify superfans, ambassadors, and customers who want to get involved. Make them feel seen, welcomed, and part of something meaningful.

✅ Create and Host Community Experiences – Own Skinnify Walk Clubs, Walk & Brunch experiences, Strong Weekends, customer dinners, hikes, wellness experiences, product-testing sessions, and customer and creator meetups. Develop new recurring concepts of your own.

✅ Manage Events from Idea to Execution – Take ownership of concepts, budgets, venues, vendors, invitations, attendees, schedules, and execution. You’ll often be the person welcoming everyone, making introductions, and getting people talking.

✅ Turn Community Experiences into Content – Decide what to film, whom to interview, which questions to ask, and which moments could become Reels, TikToks, ads, or longer-form stories. Plan how one event can generate weeks of engaging content.

✅ Discover and Tell Customer Stories – Proactively find the women behind the brand: someone training for her first marathon at 61, taking a new adventure, or forming friendships through a Skinnify Walk Club. Build trust and help them share their stories.

✅ Coordinate Content Production – Brief and work with creators, photographers, videographers, and the wider team to capture authentic moments and bring stories to life.

✅ Be Part of the Content – Occasionally host on camera, interview customers, film quick videos from your phone, or introduce a new community initiative. You don’t need to be an influencer — you do need to be warm, confident, and natural.

✅ Own the Community Content Calendar – Plan, publish, and manage a consistent flow of content across Instagram, TikTok, Facebook, and potentially YouTube. Keep our channels rooted in real people, experiences, and conversations.

✅ Stay Connected to Our Customers – Engage through comments, DMs, and community discussions, using what you learn to shape future experiences and content.

✅ Track What’s Working – Monitor event attendance, repeat participation, community growth and engagement, organic reach, content output and performance, customer stories, and ambassador participation. Over time, help us understand the community’s contribution to revenue.

✔️ U.S.-Based and Ready to Travel – You live in the United States and are available for regular domestic travel to organize events, meet customers, and capture stories.

✔️ Experience Building Communities – You’ve brought people together through community management, community-led growth, customer programs, or creator and ambassador initiatives.

✔️ Hands-On Event Experience – You’ve personally organized brand events, customer experiences, or experiential marketing activations and can manage the details from planning through execution.

✔️ Strong Audience Understanding – You understand how to create experiences and content that resonate with women aged 40–70, Skinnify’s core community.

✔️ A Natural Relationship Builder – You’re approachable, curious, and comfortable starting conversations. You can walk into a room where nobody knows each other and help people feel at ease.

✔️ An Eye for a Great Story – You recognize interesting people and meaningful moments, ask thoughtful questions, and turn customer experiences into authentic storytelling.

✔️ Content and Social Media Experience – You’ve conceptualized or produced content and understand how to adapt stories for Instagram, TikTok, Facebook, and other relevant channels.

✔️ Comfortable on Camera – You can speak naturally to an audience, interview a customer, host an event, or film a simple video without needing a polished production setup.

✔️ Creative and Organized – You can develop an exciting event concept, manage its budget and spreadsheet, brief a videographer, and keep everything moving.

✔️ Ownership and Initiative – You proactively find stories, build relationships, and make things happen. You’re excited to shape a community from the beginning.

✔️ Collaborative Yet Independent – You work well with customers, creators, vendors, and teammates while taking responsibility for your projects and results.

Why Join Skinnify?

📈 Join a Hyper-Growth Brand – From 0 to 150,000+ customers in three years. Your work will help deepen customer relationships and shape our next stage of growth.

🤝 Build Something People Want to Belong To – Shape our community from the beginning: its events, traditions, personalities, stories, and experiences. You’ll have room to bring your own ideas to life.

🚀 Real Career Growth – Your trajectory here is whatever you make of it. One team member went from video editor to creative strategist and doubled their salary. Another started in customer support and now runs the entire customer support team. We promote from within and invest in people who want to grow.

💼 Flexibility and Ownership – We run on trust and results, not time tracking. You’ll have flexibility around your independent work, alongside the travel, event schedules, and coordination this role requires.

🧠 Learning Budget – Courses, books, consulting calls — we cover it. Many team members book calls with founders of big ecommerce brands or managers at major companies through platforms like intro.co and mentorpass.co.

✈️ Two Company Retreats a Year, Fully Paid – We rent a house in a new country each time, explore, and actually get to know each other. Here is a video of our last company retreat: Watch our retreat video.

⭐ Loved by the Team – Rated 5 out of 5 stars on Glassdoor.

Our founder Christian grew up in Frankfurt, Germany. Looking around, he noticed something striking: so many of the women in his life — his mom, his sister, his friends — wanted to get fitter, lose weight, and build muscle, but kept running into the same wall. They didn't have the time, the motivation, or the consistency to make the gym work.

The idea hit him during his own workout. He was using resistance bands and thought: what if these were built into everyday clothing? What if women could get the benefits of resistance training passively — while walking the kids to school, cooking dinner, or sitting at their desk? Fitness without the extra time or effort.

The idea was personal too. Christian was a difficult kid growing up and put his mom through a lot. She barely had time for herself, let alone the gym. He built Skinnify for women like her: busy, hardworking, often overlooked — so they could do something good for their bodies just by getting dressed.

What started with a single product — leggings with built-in resistance bands — has grown into a full collection of resistance-integrated clothing: leggings, sleeves, shoes, and more. We're on a mission to revolutionize how women do fitness by turning daily life into a workout.

Our next chapter is about bringing those women together — creating connections, shared experiences, and a community that continues beyond the products they wear.

💡 Innovation – We design new, groundbreaking clothing with built-in resistance to revolutionize fitness.

🔥 Effectiveness – Our products help people burn more calories and get fitter with every step.

🌍 Accessibility – We make fitness accessible to everyone — even the busiest and least motivated.

🎉 Fun – We make exercise feel effortless and enjoyable.

✅ Quality – Our products are built to last — high-quality, durable, and reliable.

Ready to bring women together and build a community they want to belong to? Apply now and help shape the next chapter of Skinnify.

When applying, please share:

• Examples of communities you’ve built or managed
• Events or activations you’ve personally organized, explaining your contribution
• Content you’ve helped conceptualize or produce
• Links to relevant social accounts, campaigns, or projects
• A short video showing you speaking naturally on camera
• Results where available, such as attendance, repeat participation, engagement, or organic reach

We’re much more interested in what you’ve actually created than a perfectly polished résumé.

👉 https://form.typeform.com/to/IVYrOYBW?utm_source=xxxxx