Fully Remote | Full-Time | 120k salary + Bonus | Competitive Equity | Full Benefits 

We reinvented couscous, hit a 2M run rate in our first nine months (profitably), and are now ready to make our first hire!!

About Boostcous:

Boostcous makes the world's first high-protein, gluten-free couscous: made from 3 real ingredients (peas, chickpeas, lentils).  It has 18g of protein and 11g of fiber per serving and cooks in 7 minutes. 

Since launching in Dec’ 25

• 15,000+ orders and 450+ five-star reviews across Shopify/Amazon (4.9 overall)

• First order profitable

• Healthy LTV and repeat customer rate. 

• In an active line review with Target (likely launching April ‘27)

• New flavors launching in the next 2 months

• Secured funding from some of the best CPG operators in the game (they’ll be mentoring you) 

Our mission is to remove the barriers between people and a healthier diet. Make the healthy choice the easy choice. Your mandate is to spread that mission to thousands of new Coustomers.

Read this first:

This is not a 9-to-5. You’ll be stepping in as employee #1 of a high-growth startup. You will be in the ad account, in CapCut, in the Shopify theme, and in the DMs with creators, often on the same day.   If you don’t know something, you’ll spend time on YouTube figuring it out. 

The pace is fast, and the feedback is direct. You will hear "that didn't work, what's next" more than you will hear "great job." 

If you want a defined lane, this is not the role for you.

Still here? Great. 

This could be the most fulfilling role of your career!  Every lever you pull will have direct impact on the business. 

What you'll own

Everything marketing. This is a generalist role, and the mix will shift as we learn what works. Expect to:

• Run our DTC growth engine. Own Meta Ads end-to-end. Yes, that means hands-on: you'll create and edit the ads yourself as well as brief them out to our creators (both static and video).  You’ll manage our campaign budgets. You'll own our landing pages and drive conversion optimization on Shopify.  

• Lead our creator and influencer program. We grow through real people posting real recipes. You'll scale our existing product seeding, UGC, and creator partnerships.  

• Quarterback our agencies and freelancers. We outsource specialist skills (like email/SMS) to freelancers and agencies. You'll manage our existing partners and bring on new ones where it makes sense.  We believe that to manage an agency effectively, we first need to figure out how to crush the function internally.  Be ready to roll up your sleeves and get it done so you can properly grade agencies. 

• Support retail momentum. As we grow into retail, you’ll work closely with the CEO to make sure we’re crushing our velocity goals.

• Own the numbers. Track CAC, LTV, and channel performance. Decide where the next dollar goes. We have a lot of tooling for this in place already, but you will own the numbers.

• Build the playbook. Whatever you create becomes the foundation of this company's marketing forever

Who you are

• 3 to 5 years of marketing experience, ideally in DTC, CPG, or better-for-you food and beverage

• A proven generalist: you've run paid ads AND made the creative yourself AND written copy AND briefed creators.  

• Comfortable creating and editing ad creative yourself (video and static) with tools like CapCut, Canva, or similar

• A strong writer. You sniff out AI copy from a mile away

• Comfortable with ambiguity, scrappiness, and being the whole department on day one

• Excited about food, fitness, or better-for-you eating 

Why this role is different:

• Founding equity. You’re our first hire.  You’ll get meaningful equity so that you treat Boostcous like your own company. 

• Direct line to the founders. We believe in quick feedback and fast iteration.  You’ll be working directly with Bar and have a monthly call with our advisors (they run 9-figure businesses).

• Blue Space. We're not fighting for share of an existing niche. We created this one.  It shows in our CPM’s and CPA’s.

• Fully remote. Work from wherever you do your best work.

Compensation and details:

• 120k salary + performance bonus

• Competitive equity package

• 401k matching

• Fully remote (U.S. time zone overlap preferred)

• Full-time

• Full benefits (Health, Dental, Vision)

• All the couscous you can eat!!