Company Description Byteout Software is a Shopify-certified ecommerce partner that helps established Amazon sellers build and grow the direct-to-consumer side of their business. The team focuses on consumable, repurchase-driven brands in health, beauty, supplements, and pet wellness, guiding them from marketplace dependency to owned brands, customers, and margins. Unlike typical agencies, Byteout combines deep marketplace experience with DTC expertise, ensuring Shopify growth complements rather than cannibalizes Amazon revenue. As a senior in-house engineering team based in Belgrade, Byteout delivers strategy, Shopify development, custom systems, integrations, and AI-powered features under one roof for US and international clients.

Role Description The Ecommerce Marketing Manager is a full-time, hybrid role based in Belgrade, with flexibility for partial work from home. This role is responsible for planning and executing ecommerce marketing strategies that grow direct-to-consumer revenue across Shopify and related channels. Day-to-day tasks include developing and optimizing marketing campaigns, analyzing performance data, coordinating with engineering and design teams, and driving initiatives that enhance customer acquisition, retention, and lifetime value. The Ecommerce Marketing Manager will manage key projects, oversee digital sales funnels, collaborate with clients and internal stakeholders, and ensure that marketing activities align with brand positioning and business objectives. The role also involves monitoring marketplace dynamics, identifying growth opportunities, and contributing to long-term ecommerce roadmaps.

Qualifications

• Strong marketing and ecommerce skills, including E-Commerce and Marketing Strategy, with experience growing DTC brands or online stores.
• Demonstrated analytical capabilities, including Analytical Skills for interpreting performance metrics, testing hypotheses, and making data-informed decisions.
• Experience in Sales and conversion optimization, with a focus on building effective funnels and improving customer acquisition and retention.
• Proven Project Management skills, including planning, prioritizing, and executing cross-functional initiatives on schedule.
• Familiarity with Shopify or similar ecommerce platforms; experience with Amazon or other marketplaces is a strong plus.
• Comfort collaborating with technical teams on integrations, tracking, and marketing automation tools.
• Excellent written and verbal communication skills in English, with the ability to present insights and recommendations clearly.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Ability to work in a hybrid environment in Belgrade, demonstrating initiative, accountability, and strong teamwork skills.