CRM, Senior Executive
About the role
Overview
We are hiring a Senior CRM Specialist to support CRM delivery across client projects in the retail and ecommerce sector.The role will focus on day-to-day CRM campaign operations, marketing automation maintenance, audience segmentation, QA, reporting support, and platform execution. The ideal candidate should be hands-on, detail-oriented, and comfortable working in a fast-paced CRM environment across multiple channels, markets, and languages.
This is an execution-focused role suited for someone with strong CRM platform experience and the ability to manage high-volume campaign delivery with accuracy and consistency.
Responsibilities
- Manage day-to-day CRM campaign setup and deployment across client projects
- Execute campaigns across channels such as email, push notifications, SMS, WhatsApp, and in-app messaging
- Build and prepare audiences based on approved campaign briefs and segmentation rules
- Conduct campaign QA, including links, audience logic, suppression rules, language versions, scheduling, and tracking parameters
- Maintain campaign trackers and ensure delivery timelines are met
- Support new and existing marketing automation journeys by updating content, assets, and campaign logic based on approved inputs
- Monitor live automations and flag delivery issues, performance drops, or required updates
- Prepare basic post-campaign performance reports and summaries
- Coordinate with internal strategy, client servicing, creative, and analytics teams to ensure smooth campaign delivery
- Follow CRM best practices around frequency capping, suppression, consent, personalization, and customer experience
Equal Opportunities
We are an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.Assembly is a global omnichannel agency built for brands that want a more modern approach to building brands that perform. Backed by the Stagwell network, we are a literal assembly of data, talent, and technology built to unlock smarter, faster, and better-performing outcomes from the bottom up, not the top down. Curious, collaborative, and driven by change, we are an agency of builders who believe the better the experience, the better the performance. We don't see brand and performance as an either/or. For us, it's always both. The +\ symbol in our logo, known as the ORAD, represents this mindset. It's a mark of how we think, how we build, and how we deliver results across the full funnel. Assembly's foundation is built on three core elements: our purpose-built STAGE Experience Engine, the strategic product it powers, Brand Performance Planning (BPP), and an organizational design built for speed, depth, and the demands of modern marketing. Together, they enable us to build better brand experiences that reimagine how brands connect, engage, and grow across data, tech, media, creative and commerce. With over 3,000 experts in 44 offices worldwide, Assembly delivers full-funnel solutions that help the world's most ambitious brands perform. Learn more at assemblyglobal.com.
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