We're looking for a Marketing Manager who's entrepreneurial, social-first, has a strong taste palette for content, and is excited about the opportunity to lead our internal marketing activity to grow our visibility, pipeline and fame in the agency landscape, and have considerable growth opportunities within the role.
We're looking for someone who can get into the weeds, but also step back and take a strategic view on what we're doing and where we're heading
You’ll work closely with our founders on the marketing strategy, whilst also working autonomously, to bring the vision to life across our socials, podcast and growth marketing.
You’ll also collaborate with the wider team to activate ideas - across social, creative and paid.
It’s an exciting time for The Social Shepherd, as we now have offices in Bath, London, NYC and Miami, have recently launched new services in Social Commerce, and are focused on the next phase of growth.
ABOUT US - THE SOCIAL SHEPHERD 🐑
We're a Social-first agency helping global brands, household names, and high-growth scale-ups accelerate their business growth.
Our service offering includes Organic Social, Paid Media, Creative, Influencer & Commerce.
We’re a team of 70+ across Bath, London, NYC and Miami, with big ambitions to continue delivering industry-leading social-first work.
RESPONSIBILITIES
- Own The Social Shepherd’s internal social content engine, developing ideas and turning them into relevant, engaging content that builds our brand and generates demand.
- Capture content from around the agency, film team members on your phone and bring the people, personality and energy of TSS to our social channels.
- Create and publish reactive, behind-the-scenes and culture-led content at speed, spotting opportunities and acting on them without waiting for a perfect production setup.
- Work closely with our social, design, video and paid media teams, acting as an energetic internal client who can brief clearly, inspire great work and keep projects moving.
- Plan and support the production of our internal podcasts, owning the content pipeline, episode concepts, topic research, shoot preparation and distribution strategy.
- Own the weekly newsletter end-to-end, writing useful, entertaining and opinionated copy that nurtures our database and drives inbound enquiries.
- Support in scripting paid social creative for Meta and LinkedIn, combining strong hooks, B2B messaging and a deep understanding of platform behaviour.
- Experiment with new formats, trends and creative approaches, continuously finding fresh ways to make The Social Shepherd stand out.
- Track and report on performance.
- Plan for longer term growth initiatives, including events, award entries, partnerships and PR opportunities, etc.
WHAT WE’RE LOOKING FOR
- 3–5+ years of experience in social media, content marketing, B2B marketing, agency marketing or a closely related role.
- A genuinely social-first mindset. You understand the platforms, the culture surrounding them and the behaviours that make content travel.
- An entrepreneurial, fast-moving operator who sees an opportunity and runs with it.
- The confidence and initiative to pick up your phone, approach people around the agency, shoot content and get it live.
- Strong copywriter who can move between witty social copy, a compelling long-form LinkedIn text only post, or an insightful newsletter.
- Culturally curious who keeps up with social trends, internet culture, creators, brands and emerging formats.
- A creative thinker who enjoys experimenting, challenging predictable B2B marketing and bringing unexpected ideas to the table.
- A proactive and autonomous person who can take a broad objective, work out what needs to happen and drive it through to completion.
- A strong collaborator who can bring energy to a room, win people over and make colleagues want to participate in content.
- A lively, positive and energetic teammate who wants to be part of agency life, not simply market it from the sidelines.
- Someone ambitious, growth-minded and excited by the opportunity to develop into a future Head of Marketing or Marketing Director.