Assistant Manager, PR & Communications
Assistant Manager, PR & Communications
About the role
Oribe Hair Care has set the standard for professional hair care within the prestige market. Blending innovative formulations, top‐performing products, award‐winning packaging and unparalleled education, Oribe has become a renowned beauty authority for experienced stylists and taste‐driven consumers alike. These are the products of the hair‐obsessed.
We are Kao, listed as one of the world’s most ethical companies for the last 19 years.
Our brand portfolio spans across three sectors; Consumer Care (John Frieda, Bondi Sands, Bioré, Jergens, Curél), Professional Hair (Goldwell, Oribe, KMS Hair, Kerasilk), and Molton Brown.
Our corporate philosophy, the Kao Way, guides us in everything we do – acting with integrity, courageously driving innovation, and treating each other with trust and respect.
About our role:
As the Assistant Manager, Global Communications & Partnerships, you will help drive the global communications strategy in order build brand equity and create meaningful storytelling across all markets. You will be a key driver in building Oribe Hair Care as a global brand in beauty, hair care and luxury through innovative press and influencer strategies that increase awareness, strengthen brand equity and drive revenue.
Reporting to the Associate Director, you are responsible for supporting the brand’s growth through strategic launches and partnerships, elevated and experiential events, engaging influencer programs, and thoughtful storytelling that helps drive impactful press coverage across the globe.
At Oribe, we offer amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match), 36 total days off (vacation + holidays + sick) and a competitive salary range of $70,000 - $79,000 plus bonus.
What you will do:
- Support regional teams in the execution of local PR activities by helping to manage press interview requests, press/influencer activities, content and creative requests, and more. Serve as day-to-day contact and participate in calls with each region as needed.
- Assist in the execution of strategic partnerships that align Oribe with like-minded brands to strengthen brand equity, introduce the brand to a new audience and have revenue-driving potential. Help identify new potential partners that align with Oribe and assist in the execution of PR activities to support current partners.
- Assist with the development of PR tools and assets for all markets, including PR strategies, press releases, Q&As, and event materials. Ensure messaging and brand standards are maintained through effective storytelling and compelling content.
- Assist in the execution of high touch press and influencer events to foster storytelling opportunities and build meaningful brand relationships. Assist in the development of creative event assets, help source venues, ideate interactive moments, liaise with vendors and own general administrative tasks.
- Support the PR team in the execution of internal/corporate communications initiatives. Draft compelling content including weekly PR Highlights reports, activity recaps, beauty awards announcements, and more. Present PR updates and recaps on company meetings.
- Help collect and analyze PR reports for each region to ensure KPI objectives are established and being met. Work with each region to develop recaps following key initiatives to measure and evaluate ROI. Manage global press, influencer and awards trackers, clips, event recaps and share insights with team.
- Support the PR team with general administrative tasks including product forecasting, sample tracking and ordering, organization of PR materials and collateral, and more.
What you will need:
- Bachelor’s Degree (major in Journalism and/or Communications preferred)
- 2-4 years’ experience in a communications role
- Passionate and knowledgeable about the beauty industry
- Self-starter with strong written and oral communication skills
- Willing and able to travel 2-5 times per year domestically and internationally
Kao is an Equal Opportunity Employer, including disabled and veterans.
Oribe is part of Kao founded in Japan in 1887, at Kao, we believe the diversity of our teams strengthens our global mission. Here we trust and respect each other, collaborating in a friendly and inclusive work environment to achieve great results. What you can expect from us:- An entrepreneurial environment where passionate and innovative teams come together.
- Respect, teamwork and collaboration are at the heart of how we work.
- A workplace culture that prioritises employee wellbeing, with opportunities to get involved in initiatives such as Mental Health, Community Involvement, and DE&I communities (region dependant)
- A broad range of benefits, including flexible working, competitive salaries, health and wellbeing offers, pension / retirement options dependant on location, insurance options, and more…
- Learning and development opportunities
Oribe is a specialty hair care brand that combines both performance and luxury. When the brand launched in 2008, it created a new category that blended both worlds: Performance-driven tools for professional hair stylists and a luxury experience for discerning consumers. The brand was founded by legendary hairstylist Oribe Canales and industry veterans including Daniel Kaner. The products are designed to work with a broad range of hair types and textures and were crafted to the standards of legendary hairdresser Oribe Canales. Oribe products are sold in over 40 countries through high-end salons, top retailers, and its own direct-to-consumer flagship website, Oribe.com.