About
GURU Organic Energy redefined what an energy drink can be. Founded in Montreal in 1999, we set out to prove there was a better way. As the world’s first organic and natural energy drink, that belief became reality and continues to grow, keeping us rooted in the real. Made with natural caffeine and plant-based ingredients, every can reflects our belief that energy should support health, focus, and motion. At GURU we believe our community powers the brand as much as the product. We grow together by sharing passions, ideas, and Good Energy to make the most of every day. Our culture is authentic and purposeful, guided by a simple truth: when you choose good, you get good. This promise shapes every decision we make and invites others to join us in living with Good Energy.
What employees say
“Really appreciated the group of people I worked with. Entrepreneurial atmosphere, quick decision making, respectful and very diverse environment, performance focused. Large family, very supportive, atmosphere.”
Consultant · former employee“Loved the energy, always fun to come in every day, got more responsibilities baed on performance. Not much office politics.”
Sales Manager · former employee
