Creative Strategist

Company Description: High Convert is a performance marketing agency focused on growing brands through strategies that drive measurable business results. The team combines data, creativity, and advanced marketing tools to design and execute campaigns that deliver real impact. Every initiative—from ad campaigns to content and design—is built to support clear, quantifiable growth. High Convert partners with both emerging startups and established brands, helping them scale and compete more effectively. Applicants will join a team of experts committed to unlocking the next level of performance for clients.

Role Description: The Creative Strategist is a full-time, on-site role based in Indore. This role involves developing integrated creative strategies for performance marketing campaigns, aligning brand objectives with data-driven insights. The Creative Strategist will translate client goals into compelling concepts, guide creative direction across copy and design, and collaborate closely with marketing, design, and media teams. Day-to-day responsibilities include conducting audience and market research, crafting brand and campaign narratives, reviewing creative outputs for strategic consistency, and optimizing concepts based on performance metrics. The role also includes presenting ideas to clients, refining strategies based on feedback, and ensuring all creative work supports measurable business growth.

Qualifications

• Candidates should possess strong Creative Strategy and Creative Direction skills to shape campaign concepts and guide execution.
• Candidates should possess Brand Strategy skills to define positioning, messaging frameworks, and cohesive brand narratives.
• Candidates should possess writing skills to develop clear, persuasive, and on-brand copy for ads and marketing assets.
• Candidates should possess research skills to analyze audiences, competitors, and performance data for insight-driven strategies.
• Experience in performance marketing or digital advertising, preferably within an agency environment.
• Ability to interpret analytics and collaborate with media and design teams to refine creative based on results.
• Strong communication and presentation skills, with the ability to articulate strategic thinking to clients and internal stakeholders.
• Bachelor’s degree in Marketing, Communications, Advertising, or a related field, or equivalent practical experience.
• Demonstrated ability to work on-site in a collaborative, fast-paced environment in Indore.