Creative Strategist
The role
Location: Turin, Italy
Work Model: Hybrid / Flexible
Contract: Freelance / Partita IVA
About ThisandCo
thisandco is an independent creative agency helping brands become culturally relevant through content, creators, and community.
We work with ambitious brands across luxury, fashion, beauty, lifestyle, and beyond, combining creative thinking, cultural insights, and a social-first approach to build ideas that connect with people.
We make brands impossible to ignore.
The Role
We’re looking for a Creative Strategist who can turn insights into ideas, ideas into strategies, and strategies into work that makes an impact.
You’ll work across brand strategy, creative concepts, social media, and integrated campaigns, collaborating closely with our creative, content, and account teams.
This role requires someone who understands culture, thinks creatively, and knows how to connect business objectives with relevant, distinctive ideas.
Beyond strategy, we’re looking for someone who can take ownership of projects, coordinate different teams when needed, and contribute to bringing creative concepts to life.
What You'll Do
- Develop creative strategies and original concepts for brands, campaigns, and social-first initiatives.
- Translate client objectives into clear creative directions, compelling narratives, and actionable ideas.
- Identify cultural trends, audience behaviors, and emerging opportunities to inform strategic thinking.
- Build creative briefs, strategic presentations, and campaign proposals.
- Contribute to brand positioning, storytelling, content strategies, and communication frameworks.
- Collaborate with designers, content creators, social media specialists, and production teams to ensure creative consistency.
- Present strategic recommendations and creative concepts to clients and internal stakeholders.
- Support the development of pitches and new business opportunities.
- Take ownership of selected projects, coordinating timelines, deliverables, and team activities when required.
- Stay ahead of what’s happening across social platforms, digital culture, creativity, and consumer behavior.
What We are looking for
- Proven experience in creative strategy, brand strategy, or similar roles within a creative, digital, or social-first agency.
- Strong conceptual thinking and the ability to develop original ideas grounded in strategic insights.
- Solid understanding of social media platforms, content formats, digital communication, and emerging cultural trends.
- Excellent writing, storytelling, and presentation skills.
- Ability to develop effective creative briefs and translate strategic thinking into clear creative directions.
- Strong organizational skills, with the flexibility to manage multiple projects and priorities.
- Confidence in collaborating with multidisciplinary teams and managing client relationships.
- A proactive, independent mindset with a strong sense of ownership and attention to detail.
- An interest in luxury, fashion, beauty, lifestyle, and contemporary culture is a plus.
- Previous experience coordinating projects or managing creative workflows is highly valued.
Requirements
- English proficiency at C1 level or above, or native-level fluency, is mandatory.
- Full professional proficiency in Italian is required.
- Availability to travel nationally and internationally is mandatory.
- Based in Turin, or willing to work regularly from our Turin office.
- Availability to work in a hybrid environment, with flexibility for in-office collaboration, meetings, and project needs.
- Partita IVA (VAT registration) required.
- Ability to independently manage responsibilities while working collaboratively with the team.
Why Join Us
You’ll be part of an independent, ambitious creative agency working on projects that bring together brands, culture, and creativity.
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