Creative Strategist

We’re hiring a Creative Strategist to own the thinking behind the ads for a fast-growing brand currently spending approximately $500k per month on Meta. What you’ll be doing: - Planning and pitching new ad concepts across hooks, angles, avatars and formats (UGC, story-led, founder-style, AI-animated and whatever works next) - Researching competitors, ad libraries, reviews and customer language to find angles worth testing - Writing clear, detailed creative briefs for editors, creators and designers - Analysing performance data to work out what’s winning, why, and what to test next - Running a consistent testing cadence and building a pipeline of fresh creative at scale Applicants must have: - A proven track record as a Creative Strategist on Meta, ideally managing $100k+/month in spend - A portfolio of winning ads you strategised, with the results to back them up - Strong understanding of direct-response copywriting and consumer psychology This role is for experienced Creative Strategists only. There’s no ramp-up period and no hand-holding. You’ll be expected to step in from day one and start producing concepts, research and briefs that move numbers. Large performance-based bonuses tied directly to the results your creative drives To apply: Send me a DM with a link to your portfolio with several examples of ads you strategised (with results). Applications without examples of previous work won’t be considered.